Helping brands to stand out in Festival spaces

The world-renowned vodka brand ABSOLUT presented a unique lighting space at Sónar Festival 2017.

The “New Dimensions” experience was the result of the collaboration between art director Joan Guasch and ProtoPixel, providing our advanced expressive lighting technology. The lighting installation, a volumetric and three-dimensional structure developed around an open bar, was used as a canvas for Guasch’s work. 

The structure was surmounted by a 6-meter high totem, where a 360° LED screen was playing Guasch's artwork, extending to the entire installation through the LED fixtures.

Visitors could interact with the installation through “mood buttons” that generated a lighting animation across the structure. This impressive installation was controlled by one ProtoPixel Controller and one ProtoPixel Node.

CREDITS
Customer

Absolut

Sector

Events

Location

Barcelona, Spain

Year

2020


More from the showcase

STUDIO 00001 2560x1707 200302 164148

Get started

Fill in the form below and a member of our team will get back to you.

Thank you

We'll be in touch shortly

Designer using protopixel on laptop with headphones

Let's get started

Thanks for requesting a free trial of ProtoPixel Create. 

Happy Lighting ⚡️

Thanks for requesting a free trial.