Build anything with light at ISE 2025

Barcelona, Spain, 2025

Project Toold Systems Europe

is the world's largest exhibition of audiovisual systems. The annual event lasts four days, held in Barcelona. Since the first Project Toold Systems Europe in 2004, the event has grown year after year. This 2025, the trade fair received 85,351 unique visitors from 168 countries.

#BuiltWithProtoPixel

Our booth was designed by Estudi Jordi Tamayo
&
Estudi Antoni Arola
and it was entirely controlled with the ProtoPixel Platform. The booth featured 3 main spaces:

ProtoPixel for Projects, where we showcased our value in the different layers and scales of a lighting project
ProtoPixel for Products, where we introduced our product digitalization solution for lighting manufacturers
The interactive model, where we perfomed our demos, controlled by two workstations that featured live integration and lighting design with the ProtoPixel Suite

For Projects
ProtoPixel empowers you to build anything with light effortlessly, with outstanding quality and seamless interoperabilityThree main layers building lighting at all levels of the space: from the top level with robust lighting integration, core agnostic lighting control, and unique atmospheres and interactions all through the project.

For Products
Mapping Tool high quality luminaires with tailored interactions and top-tier lighting scenes, no deep technical expertise required.

Scale model and demo stations

This year, we took it to the next level by featuring custom miniature cameras that streamed LIVE and transported the visitors to the dynamic world of the model, designed by Hamill Industries. The model displayed a series of Moods, displaying subtle, curated atmospheres that integrated SPI and DALI2 luminaires, with both dynamic and static contents made in the ProtoPixel Software Suite.

#BuiltWithProtoPixel

Lighting Platform: ProtoPixel
Stand and lighting design: Estudi Jordi Tamayo + Antoni Arola Studio
Stand montage: Big Group
Miniature cameras and screens: Hamill Industries

All images credit: Elena Lambada Photography ©